Posted by: Admin | November 4, 2012

Why do we celebrate Breastfeeding Week?

Breastfeeding Week is celebrated across Canada and the world in the first week of August, but in Eeyou Istchee it comes right after Moose Break. This year we celebrate it from November 5 to 9!

Breastfeeding Week was initiated by the World Alliance for Breastfeeding Action (WABA) .  WABA’s goal is ‘To foster a strong and cohesive breastfeeding movement, which will act on the various international instruments to create an enabling environment for mothers, thus contributing to increasing optimal breastfeeding and infant and young child feeding practices.’ This is why, 20 years ago, WABA launched its first World Breastfeeding Week (WBW) campaign with the “Baby-Friendly Hospital Initiative” theme.

Across Canada and the world, Breastfeeding Week is meant to mobilize individuals, peer-to-peer support groups, health facilities, communities and countries to come together and talk about the importance of breastfeeding.

In Eeyou Istchee, the goal is the same. We call upon all local health workers to organize activities in which pregnant women, breastfeeding mothers and their families can take part. Common activities include Sharing Circles, Baby Food Workshops, and Breastfeeding Trivia games, and most activities include babysitting for older children, snacks or meals, gifts and prizes.

The Regional Breastfeeding Program is planning a call-in radio show with Roderick Rabbitskin; Dany Gauthier, Lactation Consultant and Breastfeeding Program Officer, will be there to answer your questions about breastfeeding. You can listen to it on the radio or live on the web site: .

To know what activities are being held in your community, read tomorrow’s post (it will be posted at around 7 AM) or call your local clinic.


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