Let’s learn how to breastfeed by rapping!!!

The first week of August is the World Breastfeeding Week. This is not when  we celebrate Breastfeeding Week in Canada and Eeyou Itschee, but it is when the rest of the world celebrates. Activities involve health-related promotional campaigns that are meant to draw attention to a health issue and to encourage the population to adopt a healthier lifestyle. In this case, the promotional campaign hopes to increase the breastfeeding rates.

World Breastfeeding Week is the reason the media has been full of articles, stories and cute cartoons about breastfeeding. In 24 years of Breastfeeding Weeks, I have seen more than my share of Breastfeeding Week promotional activities. This video is the best I have ever seen. First, it’s very entertaining. It is also funny, cute and funky, all the while succeeding in being educational! This is a breastfeeding promotional campaign at its best!